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Magazine

National Advertising
Full or fractional ads in BUILDER build your brand identity and establish your company as a leader in the new-home building market.

Sponsor a digital edition and reach Builder’s total audience of 175,097 subscribers through a combination of the printed magazine and digital edition.
Source: Publisher’s Own Data, June 2009


Jeff Calore, Publisher

Special Advertising Opportunities
Special sections are an important tool for branding your company or introducing new products or services. Published as run-of-press or inserts, these sections are completely dedicated to delivering your company's message. Special sections can be supplied or can be developed by Hanley Wood's special projects staff.

Panorama Ads
These ads are just one of the ways BUILDER provides you with high-impact advertising to get your products noticed in the marketplace.

Poster Inserts
Get readers' attention year-round with BUILDER'S poster inserts. There's no better way to encourage long-term brand awareness.

Reprints
Reprints offer a great vehicle to showcase your products. Order them for direct-mail campaigns, for use as leave behinds or for distribution at corporate events and trade shows.

Contact brad.hairhoger@theygsgroup.com for more information.

Product Literature
Place your company's collateral sales materials into the hands of interested, qualified customers. Ads are full-color 1/8 or 1/4 page. Contact Janet Allen at jallen@hanleywood.com or click here for more information.

Classified Advertising
BUILDER classifieds are a perfect vehicle for marketing on a limited budget. With free ad production and reader service number, classifieds are a hard-working, low-cost way to increase leads, get exposure and boost sales. Contact Janet Allen or click here for more information.

Online

Run-of-Site Advertising
Run-of-site advertising provides complete coverage of the entire Web site, including the home page, feature articles, interactive forums and Web video gallery.

Rich Media Advertising
Rich media advertising creates a more powerful advertising campaign and produces a greater impact on your audience. These ads use streaming video, special effects and user interaction.

BUILDER Business Update
Reinforce your brand message and drive big builders to your Web site with an advertisement in BUILDER'S weekly e-newsletter. Click here to sign up for the Builder Business Update e-Newsletter.

Builder House Plans
Target professional builders actively searching for house plans. Maximize on the opportunity to reach builders as they are planning to build and recommending products and features to clients.

Custom

Research
BUILDER conducts annual research and has access to a great deal of secondary research. BUILDER can also produce custom research for manufacturers/service providers utilizing a variety of methodologies, including:

  • Syndicated Research
  • Mail Research
  • Online Research
  • Focus Groups
  • Custom Research

List Rental
Improve your marketing accuracy by reaching new-home building professionals interested in your products. Contact your Regional Sales Manager for more information on renting BUILDER'S circulation list.